
Kartina and PeerTV announce rollout of revolutionary Kartina TV OTT set top box globally
Kartina and PeerTV are pleased to announce the launch of the Kartina IQ set top box which has been developed jointly by the two companies. The new Kartina IQ set top box is based on PeerTV’s eTV system. It underwent extensive consumer testing last year, with customer feedback and results exceeding Kartina’s expectations.
Russian specialist pay per view TV operator Kartina targets the fast growing Russian expatriate market globally and is forecasting sales of between 30,000 and 50,000 units. It will be supporting the launch of the PeerTV OTT set top box through extensive social media, dealer and internet based marketing campaigns.
PeerTV is now working on a second generation set top box which will deliver an enhanced viewing experience to include additional multimedia, messaging and a new range of App based functionality. At the same time, a continuous programme of development will deliver regular upgrades throughout 2014 in areas such as High Efficiency Video Coding, Android and MPEG upgrades.
PeerTV CEO Avi Vermus comments, “The Kartina IQ set top box launch marks an important step in the development of our OTT business and our ability to deliver solutions to Telcos and TV companies wishing to enter the OTT space. TV and video content delivered over the internet is a fast growing and fast moving market and we now have a proven and tested product which can now be developed and adapted to suit market needs.”
Alexander Cofman head of client products adds, “We are now able to offer our many thousands of subscribers globally a much enhanced viewing experience via their Kartina IQ box. Our subscribers can access live and archived TV, as well as many thousands of films via our cinema channel. Our Android based set top box enables broadcast content to be distributed via the internet and downloaded directly onto a normal TV screen. The service also makes websites such as Facebook and YouTube available via television sets so continuing the convergence of pay TV and the internet.”
PeerTV was one of the first companies in the market to launch an Android based set top box bringing together the advantages of the Android operating system, apps and a quick and smooth user experience to enable TV or web viewing via a single unit. PeerTV has already completed a number of successful large scale field trials and is now actively pursuing commercial opportunities in both Europe and Latin America. The PeerTV package has been carefully designed to meet the unique needs of the OTT marketplace, delivering a flexible platform that can be customised both by the end user and by corporate buyers of the system. PeerTV is expected to be bought by ISPs, ethnic TV service providers, content providers, cable operator, mobile operators, the hospitality sector, hospitals and academic institutions.